Why does chrysler say imported from detroit

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Community Rules apply to all content you upload or otherwise submit to this site. And it framed the gritty urban images, including vacant factories, with an attitude that embraced the city's past and its survival instinct.

Well, I'll tell you — more than most. You see, it's the hottest fires that make the hardest steel. Consumers repeated the "Imported from Detroit" slogan in online comments, the company said. For Chrysler, which emerged from bankruptcy in June — right before General Motors — the commercial kicked off an advertising campaign that it hopes draws buyers back to showrooms and revives the brand. It has meaning. Like his music and story, the new Chrysler is 'Imported from Detroit' with pride.

Chrysler switched after its previous advertising agency, a famous firm called BBDO, closed its Detroit office.

Still, Chrysler said, the entire commercial was shot in Detroit with a local cast and crew, and the voiceover work was done by Kevin Yon, who is from Michigan. Hot off a major victory in reforming its balkanized system of suburban and […]. The city of Detroit lost a stunning 25 percent of its population between and A piece in the Detroit Free Press about year-old factory worker James Robertson and his mile round-trip walking commute to the Detroit suburbs is going viral this week.

It is both an amazing story of individual perseverance and a scathing indictment of a failing transportation system. Keith Crain is part of an aging old guard upset at seeing one of its privileges -- speeding through Detroit -- threatened.